Philipp Brunner February 18, 2024
Framing Reward is as Important as Reward Itself
In this post, Sam McNerney and I discuss loyalty and rewards programs and how to effectively frame rewards that further motivate users to use your product.
www.nirandfar.com/framing
Why Extended Wait Times Can Benefit the Consumer Experience
Imagine hurriedly entering the supermarket with a shopping list in hand, determined to exit swiftly. You scan the cash registers, seeking the shortest queue. However, just as you think you've made the fastest choice, you realize the wait time is longer than expected. Frustrating. Or is it? Contrary to common belief that a linear relationship exists between wait time expectations and consumer satisfaction, waiting longer than expected isn't always detrimental to customer satisfaction. In this blog, we delve deeper into the relationship between waiting, expectations, and customer satisfaction.
www.newneuromarketing.com/why-extended-wait-times-can-benefit-the-consumer-experience
What is design accountable for in a product company?
When I started my first in-house design leadership role, I proudly went to my boss and declared “the design team is accountable for…
uxdesign.cc/what-is-design-accountable-for-in-a-product-company-e13a483a3d8d
Retain Data in Sensitive Credit Card Fields after Validation Errors (34% Don’t)
Some users abandon checkout if a site clears their credit card data when displaying form errors. Learn how to remain PCI compliant while retaining sensitive credit card data during checkout.
baymard.com/blog/preserve-card-details-on-error